Lisa Weser | PR Professional | Chief Executive Officer at Trailblaze
Lisa Weser
Chief Executive Officer at Trailblaze
#Cannabis
#Beverage
#PublicRelations
#Marketing
#CPG
As the former head of U.S. Marketing Communications at AB InBev (BUD), Lisa made the pivot from Queen of Beers to The Cannabis Publicist™ in 2018. She founded Trailblaze to bring a more sophisticated, disciplined “big CPG” storytelling approach to the developing cannabis industry.
Employment
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Trailblaze
Chief Executive Officer