Patrick Wixted is a seasoned veteran and expert in media relations and social media strategy with a focus on sports and entertainment. He has extensive experience overseeing PR and marketing programs for blue chip clients, supporting sponsorship activation across a broad range of sports properties including the NFL, esports, NBA, college football (CFP), basketball (NCAA), UFC, and Olympic/Team USA sponsors. He has conceived and managed large scale sports and entertainment programs for Fortune 100 clients, helping them leverage the power of sports and entertainment to connect with consumers, build fanbases, influence opinion and change behavior.
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