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Allen Bernard

Allen Bernard is a veteran freelance business and technology journalist, editor and copywriter. From 2003-2012 he served as the managing editor of CIOUpdate.com and numerous other technology websites. Since 2000, Allen has written, assigned and edited thousands of articles that focus on the intersection of technology and business.

As well as hosting his InsideDT podcast, Bernard works as a freelance writer creating copy for many of the world’s most recognizable brands. He has written for CMSWire, CIO.com, the Economist Intelligence Unit, NetworkWorld, TechTarget's IoT Agenda, TechRepublic.com, and other high-quality publications.

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Publications

  • CMSWire
    1 article
  • VentureBeat
  • CMSwire.com

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OmnichannelSupportEnhancedServiceQualityIncreasingProfitsCustomerServiceEffectiveMetricsCustomerComplaintsRepurchaseRatesFairPriceCustomerExperienceMetricsSurveysEmployeeSatisfactionAverageOrderValueGoodServiceValueRegularFeedbackCollectionOnlinereviewsCrucialStrategyCustomerHappinessTimelyResponsePublicRelationsNewCustomerAcquisitionCostsReviewFrequencyIncreasingRevenuesKeyDifferentiatorMarketingNetPromoterScoreRetentionRatesEmpoweredCSRsGistBoostedResultsPositiveReviewsEnhancedSchedulingFlexibilityQualityNegativeReviewsBusinessWordOfMouthRepeatPurchasesOmniChannelApproachAverageRatingBrandLoyaltyTotalExperienceCustomerSatisfactionSocialMediaTrackingReducingChurnIncreasedLoyaltyImprovedCustomerSatisfactionMarketPosition
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  • 10 Guaranteed Ways to Improve Customer Satisfaction
    12 Jul 2023—CMSWire
    The Gist Boosted results. Improved customer satisfaction leads to increased loyalty. Effective metrics. Regular feedback collection enhances service quality. Crucial strategy. Employee satisfaction indirectly impacts customer happiness. There was a time when the cliche, “The customer is always right,” defined the essence of customer satisfaction. But this was never really true. Back when this expression was in vogue, consumers had far fewer choices than today so, ultimately, customer...

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