CI

Chris Irby

Content Editor at Mainland

I mostly do editing, but some writing of articles. Mainland has a number of subsidiary publications, so I've been writing/editing content for:

* 1851 Franchise - Focused on franchising, as well as a number of franchisor clients looking to attract entrepreneurs.

* ESTATENVY - Articles about homes, with a lot of focus on luxury properties and design/tech trends.

* Room 1903 - Articles focused on hospitality and travel.

* Stache Cow - Articles focused on finance and (the accumulation of) wealth.

Covers

Publications

  • 1851 Franchise
    28 articles
  • StacheCow
    9 articles
  • ESTATENVY
    3 articles
  • Room 1903
    2 articles

Writes Most On

FranchiseEntrepreneurshipFranchisingBusinessGrowthFranchisesBusinessDevelopmentSmallBusinessInvestmentBusinessStrategyFinancialPlanningEntrepreneurLeadershipBusinessOwnershipRealEstateInvestmentsMarketingBusinessOwnerDigitalMarketingHomeImprovementDataDrivenFranchiseOpportunitiesHandymenFamilyBusinessesHomeserviceFamilyBusinessMarketResearchWorklifeBalanceBrandConsistencyCustomerEngagementHomeServicesFranchiseeBusinessFundingHandymanBusinessSuccessBusinessFinanceBusinessFinancingTargetAudienceLocalEmploymentInvestmentPartnershipsSalesStrategyLocalizationJobCreationTrainingLoanSocialMediaStrategyFinanceFranchiseTerritoriesTechnologyShowcase
  • Most Popular
  • Recent Work
  • Requests
  • —ESTATENVY
  • How To Get Financing for a Home Service Franchise in 2025
    28 Mar—1851 Franchise
    Table of Contents Exploring the Best Financing Options What Lenders Look for in an Application Negotiating Better Loan Terms Securing Funding: Setting Yourself Up for Success Securing financing is one of the biggest hurdles for aspiring home service franchise owners. Unlike fast-food or retail franchises, home service businesses typically don’t require expensive real estate or large-scale equipment. Instead, they often have lower upfront investment costs but may also lack the tangible...
  • —StacheCow
  • —StacheCow
  • Restaurant Marketing 101: Leveraging the Power of Influence Through Influencer Marketing
    18 Mar—Room 1903
    Restaurant influencer marketing thrives on authenticity, strategic influencer selection, and measurable engagement to drive real audience connections. Copy Editor 8:00AM • 03/18/25 Influencer marketing has become a critical tool for restaurant brands looking to boost visibility and connect with target audiences in an authentic way. While traditional advertising still has a place, social media influencers offer an opportunity to engage consumers on a more personal level. However, not all...

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